Ethical Profit will revolutionize your business while increasing your profit. It does this by breaking down the process of making smart business decisions that have a positive impact on the environment. Inside you’ll find the “how-tos” in changing your business that will break your paralysis and jumpstart you into action. You’ve been given a myriad of “green” advice that you should follow, but what is the best advice for YOUR business and where do you start? When left without guidance, many small businesses are paralyzed on what to do and how their decisions will impact the environment. Samantha Richardson is the second accountant in Canada to be a certified B Corporation, and brings you over 15 years of accounting experience gathered across three continents. Richardson outlines the changes your business needs to take from small to large. She destroys the myth that environmentalism is costly by drawing on experiences, interviews, and case studies across industries and geographies. Ethical Profit contains something for everyone by recognizing there isn't a one-size-fits-all solution, Richardson provides examples and solutions that can be mixed-and-matched to address your business's unique challenges.